How to Always Look Fantastic in Headshots

Glenn Student

|

February 3, 2025

|

A great headshot is more than just a picture—it’s a powerful first impression. Whether you’re a business professional, an actor, or a social media influencer, your headshot can define how people perceive you. Looking fantastic in headshots isn’t about being photogenic; it’s about knowing how to present yourself in the best light. Follow these expert tips to ensure every headshot captures your best self.

1. Choose the Right Outfit

Your clothing should reflect the image you want to project. Stick to solid colors, as busy patterns can be distracting. Darker shades, jewel tones, and neutral hues tend to photograph well. Avoid pure white unless paired with layers, and be mindful of clothing textures—wrinkles or overly shiny fabrics can catch the light in unflattering ways. A well-fitted blazer or tailored top can add structure and professionalism to your look.

2. Perfect Your Posture

Good posture can transform your headshot. Keep your back straight, and shoulders slightly pulled back, and avoid slouching. Tilting your chin slightly upward elongates your neck and prevents an unflattering double-chin effect. To add confidence to your look, imagine a string pulling the top of your head upward.

3. Find Your Best Angle

Most people have a “good side”—one that naturally photographs better. Take test shots or use a mirror to determine which side of your face you prefer. Instead of facing the camera straight on, turn your head slightly to add dimension and avoid a flat-looking image.

4. Master Facial Expressions

Your expression sets the tone of your headshot. A forced smile can look awkward, so aim for a natural, relaxed expression. Think of something that genuinely makes you happy, or try a slight smirk for a subtle yet confident look. If you want an approachable and warm image, a soft smile with slightly squinted eyes (known as “smizing”) works well.

5. Pay Attention to Your Eyes

The eyes are the focal point of a headshot. They should be well-lit and engaged, avoiding a dull or distant stare. Looking slightly above the camera lens can help create a natural, friendly gaze. If you tend to blink in photos, take a deep breath, close your eyes for a second, then open them just before the shot.

6. Get the Right Lighting

Lighting is one of the most critical elements in headshots. Natural light from a large window provides a soft, flattering effect. If using artificial lighting, a professional setup with diffused light works best to avoid harsh shadows. Avoid direct overhead lighting, which can cast unflattering shadows under your eyes.

7. Grooming and Makeup Tips

For a polished look, ensure your hair is neat and styled appropriately for your industry. Avoid last-minute haircuts, as freshly cut hair can look too sharp. Makeup should enhance, not overpower—focus on even skin tone, defined eyes, and a touch of natural lip color. For men, a light application of powder can reduce shine.

8. Relax and Be Yourself

The best headshots capture your personality. If you’re tense, it will show in the photo. Take a few deep breaths, play some music if possible, and trust your photographer. A relaxed, confident demeanor will always shine through in your pictures.

By following these tips, you’ll ensure every headshot portrays you at your absolute best—professional, confident, and camera-ready!