A Guide to the Best Product Photo Backdrops

In 2023, businesses spent nearly 9% of their total revenue on marketing. No matter what your company offers, it’s imperative to develop a comprehensive marketing strategy so you can effectively get your brand in front of the right people. Product photography is a key component of a successful strategy, but not everyone understands how to take their […]

How to Produce a Corporate Video With a Compelling Message

A slick corporate video can snag attention, but without a compelling message, it’s just fancy wallpaper. We know that to resonate, to truly stick with an audience, it’s the meat of the message that counts. So, how do you ensure that your corporate video isn’t just another pretty piece soon forgotten? You produce a corporate […]

How to Master Corporate Event Video Production

53% of marketers believe that video is great for building awareness and reaching large audiences. This is no surprise as videos have become one of the most enjoyed mediums for consumers. If you have an event coming up, you’ll want to capture the essence of your success through video. Corporate event video production can help you […]

Smart Businesses Collect Video Testimonials – Here’s Why

Content is king, and video is the crown jewel, no matter which arena of digital marketing you look at. Recently, video testimonials have become quite popular. This is because it might be easy to fake written testimonials, but video ones are much harder to fake. As an authentic and dynamic form of social proof, video […]

Types of Product Photography: A Complete Guide

Professional photography equipment

We made it through major shopping events like Black Friday and Cyber Monday. Still, holiday shoppers are hitting online stores at high rates, and many e-commerce business owners are seeing unprecedented profits. Why aren’t you one of them? If you aren’t putting much effort into your product photography, therein lies your answer. About 75% of online shoppers […]

9 Benefits of Hiring Conference Photography Services

Speaker giving a talk in conference

Picture this: Your company’s annual conference is unfolding with seamless precision. Every speaker, handshake, and insightful panel discussion is a story. But how do you ensure these moments don’t fade away? This is where conference photography steps in, as a service and a vital component in a corporate event. With its expertise in capturing the […]